Bank of Ceylon

Annual Report 2017

ABC of BoC

Our ABCs…our fundamentals…the plans by which we live and operate…they are all beginning to reflect the changing banking environment, as we prepare to welcome and serve the “new generation” customer. New ways of doing business across an ever evolving digital platform are being factored in to our ABCs. Whilst not leaving our legacy customers behind, it will increasingly be the “millennials” and beyond who will be the Bank’s customers going forward.

BoC…leading the change

Customer Centricity

An integral stakeholder in our drive to leverage change and get “future ready” is the customer. That’s why we place the customer left, right and center of every strategy and endeavour. We’ve always done it... we do it now...and more than ever, we’ll do it in the future!

Innovation

Banking is changing in ways almost unimaginable. Riding this wave and “cresting” it requires the Bank to think and act “out of the box”. That’s why the word “innovation” is figuring more frequently in our vocabulary!

Stability

A key element in BoC’s great stability is the firm roots we have in the local economy. Our stable financial system derives and builds vital efficiencies from these “roots” and makes us proud to truly be...a strength to the Nation!

Digitisation

It’s the new technological platform that is revolutionising the way we do almost everything... including banking. It is a technology and indeed a way of life that the Bank has readily embraced and will leverage more...it is key to the highway of the future!

Our Vision

To be the Nation’s preferred bank with a strong global presence providing customer centric innovative financial solutions.

Our Mission

To provide highly efficient, customer focused, technologically sophisticated, resilient and innovative financial services to the Nation with global access, empowering employees and enhancing value to the stakeholders.

Corporate Values

In achieving our vision to be the Nation’s preferred bank, with a strong global presence, providing customer centric innovative financial solutions, we are committed to upholding our core five values as follows:

Being customer centric
Respecting all forms of diversity
Committing towards high level of ethics, governance and professionalism
Focusing towards agility and innovation
Being accountable for all our actions

Chairman’s Message

Today we are moving into a smart world, where the face of banking is transforming and our customer base is evolving. While we cater to the new millennial generation we do not forget our legacy customers. As we are stepping into a new era we are rebranding ourselves appropriately for the new landscape.

General Manager’s Review

In 2018, the Bank is stepping into a new phase in its journey with the Corporate Plan for the period 2018-2020. Concurrent with the launching of this plan, we have reviewed and revised our Vision, Mission and Value Statement. Symbiotic with the Corporate Plan is our new theme; “Refine and Define the Bank for Future”.